供應(yīng)商客戶滿意度調(diào)查是評(píng)估客戶對(duì)供應(yīng)商服務(wù)和產(chǎn)品的滿意程度的重要工具。以下由群狼調(diào)研（長(zhǎng)沙專業(yè)消費(fèi)者研究公司）設(shè)計(jì)。
以下是進(jìn)行供應(yīng)商客戶滿意度調(diào)查的一般步驟：

1. 確定調(diào)研目標(biāo)：明確調(diào)研的目的，例如評(píng)估客戶對(duì)供應(yīng)商的產(chǎn)品質(zhì)量、交貨準(zhǔn)時(shí)性、客戶服務(wù)等方面的滿意度。

2. 設(shè)計(jì)調(diào)研方法：根據(jù)調(diào)研目標(biāo)和特點(diǎn)，選擇合適的調(diào)研方法，例如在線問(wèn)卷調(diào)查、電話訪談、面對(duì)面訪談等?？梢愿鶕?jù)客戶群體的特點(diǎn)選擇最適合的調(diào)研方式。

3. 制定調(diào)研指標(biāo)和問(wèn)卷設(shè)計(jì)：根據(jù)調(diào)研目標(biāo)，設(shè)計(jì)評(píng)估指標(biāo)和相應(yīng)的問(wèn)卷內(nèi)容。指標(biāo)可以包括產(chǎn)品質(zhì)量、交貨準(zhǔn)時(shí)性、服務(wù)響應(yīng)速度、問(wèn)題解決能力、溝通效果等方面，以全面評(píng)估客戶對(duì)供應(yīng)商的滿意度。

4. 選擇調(diào)研樣本：根據(jù)調(diào)研的代表性要求，選擇合適的調(diào)研樣本，可以采用隨機(jī)抽樣或目標(biāo)抽樣等方法。確保樣本能夠代表整個(gè)客戶群體。

5. 進(jìn)行調(diào)研：按照設(shè)計(jì)好的調(diào)研方法和問(wèn)卷，對(duì)調(diào)研樣本進(jìn)行調(diào)研工作?？梢酝ㄟ^(guò)在線問(wèn)卷、電話訪談或面對(duì)面訪談等方式收集客戶的意見(jiàn)和反饋。

6. 數(shù)據(jù)分析和報(bào)告：對(duì)調(diào)研收集到的數(shù)據(jù)進(jìn)行分析和統(tǒng)計(jì)處理，得出客戶對(duì)供應(yīng)商滿意度的評(píng)估結(jié)果。根據(jù)分析結(jié)果撰寫評(píng)估報(bào)告，包括對(duì)問(wèn)題的解讀、現(xiàn)狀分析和改進(jìn)建議等。

7. 反饋和改進(jìn)：將調(diào)研結(jié)果反饋給供應(yīng)商，讓其了解客戶的需求和意見(jiàn)。根據(jù)調(diào)研報(bào)告提供的改進(jìn)建議，供應(yīng)商可以進(jìn)行相應(yīng)的改進(jìn)措施，以提升客戶滿意度。

群狼調(diào)研（長(zhǎng)沙靠譜市場(chǎng)調(diào)查公司）作為華中獨(dú)立第三方調(diào)研機(jī)構(gòu)，在2022年服務(wù)各行業(yè)客戶項(xiàng)目包含了消費(fèi)者滿意調(diào)查、客戶滿意度、產(chǎn)業(yè)園客戶滿意度、食堂滿意度調(diào)查、行政服務(wù)滿意度調(diào)查、消費(fèi)者滿意度調(diào)查、廣州窗口滿意度測(cè)評(píng)、湖南物業(yè)滿意度調(diào)查、廣州醫(yī)院滿意度測(cè)評(píng)、旅游業(yè)服務(wù)滿意度調(diào)研等多種類型第三方測(cè)評(píng)項(xiàng)目，調(diào)查項(xiàng)目覆蓋了國(guó)內(nèi)150余個(gè)城市，通過(guò)phone調(diào)查、網(wǎng)絡(luò)問(wèn)卷和現(xiàn)場(chǎng)訪問(wèn)等方式調(diào)研有效樣本超1,000,000個(gè)。

Supplier Customer Satisfaction Survey

A Supplier Customer Satisfaction Survey is an important tool to assess the satisfaction of customers with the services and products provided by a supplier. Here are the general steps to conduct a Supplier Customer Satisfaction Survey:

1. Define the survey objectives: Clearly define the objectives of the survey, such as assessing customer satisfaction with product quality, on-time delivery, customer service, etc.

2. Design the survey method: based on the survey objectives and characteristics, choose an appropriate survey method such as online questionnaire, telephone interviews, face-to-face interviews, etc. Select the method that best suits the characteristics of the customer group.

3. Develop survey indicators and questionnaire design: Design evaluation indicators and relevant questionnaire content based on the survey objectives. Indicators can include product quality, on-time delivery, responsiveness of service, problem-solving capability, communication effectiveness, etc., to comprehensively assess customer satisfaction with the supplier.

4. Select the survey sample: Select a suitable survey sample based on representativeness requirements. Random sampling or targeted sampling methods can be used to ensure the sample represents the entire customer group.

5. Conduct the survey: Conduct the survey with the chosen sample using the designed survey method and questionnaire. Collect customer opinions and feedback through online questionnaires, telephone interviews, face-to-face interviews, etc.

6. Analyze the data and prepare a report: Analyze and statistically process the collected survey data to derive an evaluation of customer satisfaction with the supplier. Write an evaluation report based on the analysis results, including interpretation of the findings, current situation analysis, and improvement recommendations.

7. Provide feedback and take improvement measures: Share the survey results with the supplier to make them aware of customer needs and opinions. based on the improvement recommendations provided in the survey report, the supplier can implement appropriate measures to enhance customer satisfaction.

A Supplier Customer Satisfaction Survey helps suppliers understand customer needs and expectations, improve product and service quality, strengthen customer relationships, increase customer satisfaction, and enhance competitiveness and market position.